TAME IMPALA

Motion / Illustration

ANIMATED IDENT

An Ident is a type of animation that starts with a "blank" screen and ends with a composed logo.

This Ident for musical project Tame Impala was created to be a quick "pull-in" to expand their visual brand cohesively. The psychedilc animation is supposed to visualize the feel and sound of their music without giving any other information then a six second song preview and their logo.